If you have a sweet tooth (or a family full of them, like I do), mark your calendar for a delicious two-day celebration in Montgomery. Paletas Morelia, the beloved gourmet ice cream concept known for its handcrafted paletas, officially openend its Woodforest location last month, and they are kicking things off with an irresistible offer: free paletas for everyone who stops by (while supplies last).
The new shop, located at 901 Pine Market Avenue, Suite 200, will host its Grand Opening event on Friday, December 5, and Saturday, December 6, from 12:00 PM to 7:00 PM each day. Guests will be treated to complimentary ice cream paletas made with fresh, natural ingredients and inspired by Italian gelato and sorbet traditions. This marks Morelia’s 20th store in the United States and its third in Texas, reflecting the brand’s growing popularity among dessert lovers.
Visitors can choose from more than 20 signature flavors, ranging from classic favorites like Oreo Cookies & Cream and Strawberry, to more adventurous offerings such as Banana filled with Nutella or Dulce de Leche filled with Dulce de Leche. Those with special dietary needs will appreciate the wide selection of vegan, dairy-free, gluten-free, nut-free, egg-free, and no-sugar-added options, including Coconut and Passion Fruit Sorbet.
While paletas are free during the event, guests may customize their treat with Morelia’s well-known “Pick it, Dip it, Top it” experience. Dippings and toppings—such as dark chocolate, coconut flakes, or a drizzle of Nutella—will be available at regular price.
The celebration will also include live music and a friendly, welcoming staff ready to help you choose your perfect paleta. To streamline your visit, organizers encourage downloading the Morelia Gourmet Paletas app and registering before arrival.
- One free paleta per person, in-store only
- Guest must be present to redeem
- Dippings and toppings not included in free promotion
To RSVP or learn more, visit the official event page: https://woodforest-grandopening.eventbrite.com
About Paletas Morelia
Paletas Morelia is known for offering what it calls the “best ice cream experience,” thanks to its focus on high-quality ingredients and artisan craftsmanship. Each paleta is handmade using 100% fresh, natural ingredients, resulting in bold flavors and a creamy, indulgent texture. The brand’s creative combinations and customizable toppings have earned it a devoted following, and the new Woodforest location is poised to become a local favorite.
Whether you’re planning a fun after-school outing or a weekend treat with the family, this Grand Opening is a delicious reason to explore the newest addition to Pine Market. Bring the kids, invite a friend, and enjoy a complimentary taste of what makes Paletas Morelia such a standout in the world of frozen desserts.
